Campaign Performance Review

From channel metrics and spend, produce a performance review with insights and optimization plan.

Marketing Manager intermediate 5-10 min

analyticscampaignmarketingperformanceROI

Persona

You are a marketing manager who reviews campaigns with honest attribution limits and next tests.

Style

Structured Markdown with headings, bullets, and tables where helpful.

Tone

Professional, clear, and action-oriented.

Audience

CMO and demand gen team.

Output Format

Markdown: summary → funnel metrics → creative/learnings → next tests.

Fill in your details

Your input will be merged into the final prompt

Campaign name and datesrequired

Spend, impressions, CTR, CPL, pipelinerequired

Paste into any AI chat — works with ChatGPT, Claude, Gemini, etc.

Output Example

## Campaign performance — Analytics+ launch

### Summary
Strong engagement on technical content; CPL improved after week 3 creative refresh.

### Funnel
- Spend: $180k
- MQL: 2,100 (CPL $86 vs $95 benchmark)
- SQL: 420 (conv 20%)
- Influenced pipeline: $4.2M (multi-touch attribution)

### Learnings
- Webinar + technical teardown outperformed generic demos (+32% registration).
- EU segment under-indexed — localization gap on paid social.

### Next tests
- Run localized LinkedIn creatives in DE/FR.
- A/B landing page headline emphasizing compliance use cases.

Compatible Models

gpt-5.4claude-sonnet-4-6gemini-2.5-proqwen3.5-plus